

Just Go Write has been offering full agency PR services for over a decade, and what we’ve learnt is listing all our services is nigh on impossible and rarely gives full credit to our achievements.
We do pretty much everything that’s ethical and courageous to get results.
From publicity to social media releases, events to blogs, writing, proofing and managing customer references, we use innovative thinking to sell your story.
Our clients love our no BS approach, you will too – contact Justine to find out more.
Customer Reference Programs
Your customers are among your most valuable assets. By being included in your press and marketing materials, they bring your products and services to life, quantifying the return on investment and building your credibility with sales prospects.
The key to a successful customer reference program is developing relationships and results that benefit you and your customers alike. New customers, for example, might be candidates for press releases announcing sales wins, while established customers might be the subject of media pitches or case studies featuring a significant return on investment.
Customer involvement might be relatively simple, such as granting a press interview or being profiled or mentioned in an annual report. Or it might be more complex, such as participating in an analyst ROI study, serving as a reference for a product launch, being filmed for an event video, or collaborating with a writer to develop a contributed article. Regardless, it is always our goal that customers understand and value your reference program, and that they are as happy with your company at the end of the activity as they were at the beginning.
For further information on our full service management of Customer Reference Programs, please email us or take a look at our brochure. Our Boost Business with Testimonials Blueprint is also a fantastic DIY roadmap to collecting, writing and using testimonials across your business.
Copywriting and Proofing
Just Go Write lives up to its name, delivering powerful copy that gets your name up in lights. Or we can act as proof edits on your in-house work: ever experienced the stomach-churning sensation of having to write a tender to an impossible deadline and desperately needing a second pair of eyes? Our friends at NDD Distribution did just that and we saved them heaps of time and stress.
Media Management and Publicity
Our extensive news journalism experience means we’ve established media relationships, offering great insight into what’s newsworthy and what’s not. We particularly love writing strong testimonials as they offer such great publicity potential.
The Australian newspaper recently snapped up our pitch, with Jennifer Foreshew covering local councils slashing red tape thanks to ebusiness. JGW developed a story from Adobe solutions partner Avoka Technologies’ appointment to develop a set of Local SmartForms, a shared suite of interactive Adobe Portable Document Format Forms (PDFs) based on Adobe LiveCycle that council customers complete, save, submit online and use to make electronic payments.
Benefits include reducing 1600 forms to just 17 shared forms, metropolitan councils reaping cost savings of $270,000, and environmental benefits from reduced use of paper. These all gave great ammo to approach Jennifer with a story, expertly pitched by JGW’s Natalie Green.
Event Management and Related Publicity
Whether it’s media or customer events, Just Go Write can guide you to locations, caterers, talent and coverage, all the time ensuring your event reflects your important marketing message. From publicising charity fundraisers and community street parties to event managing the relaunch of a large Australian publishing house, we can help.
Listing all our services is nigh on impossible and rarely gives full credit to our achievements. Call or email to discuss your campaign needs. Our clients are also delighted to share their experiences – please ask us for referees you can talk to direct. |